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Article How Pantalones Tequila Breaks The Celebrity Mould

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Love a bit of unpretentious fun with your tequila? Matthew and Camila McConaughey’s award-winning Pantalones Organic Tequila has just landed in Australia- and no, this is not just another celebrity tequila.

Created on the premise that tequila should never take itself too seriously, Pantalones Organic Tequila aligns with Australian culture by delivering world-class craftsmanship with plenty of playfulness. Because above all, tequila is for enjoying.

Tequila Pantalones Organico founders Camila and Matthew McConaughey.
Founded by Camila and Matthew McConaughey. Image: supplied

“We’re grateful that our message has been embraced by both tequila lovers and the industry. Whether it’s enjoyed in cocktails, shooters, or sipped neat, Pantalones performs, and now, we’re excited to share it with Australia.”

Matthew and Camila McConaughey

The Spanish word “Pantalones” translates to ‘pants,’ but is also slang for ‘guts.’ The brand’s website states that “Pantalones Tequila is all about having the guts to make that next move, to have fun and not take things too seriously. We all put our pants on one leg at a time, and just like pants, our Tequila is for everyone.”

So playful is this brand that promotional material depicts Camila and Matthew pants-less!

Multi award-winner

Pantalones Organic Tequila has already scooped up a stack of international awards, which is a testament to the authenticity and craftsmanship of the spirit.

Awards include Double Gold at the San Francisco World Spirits Competition for its Organic Añejo, and Double Gold for its Organic Reposado at the SIP Awards. The Pantalones Organic Blanco also claimed a Gold Medal at the San Francisco World Spirits Competition.

Tequila Pantalones Organico awards.
The awards keep coming. Image: supplied

“With an overwhelmingly successful first year in the US, we are really looking forward to taking Pantalones to the next level with our first international market, Australia.”

Andrew T. Chrisomalis, Co-founder and Chairman of Pantalones

Expert processes for the ultimate taste

Pantalones uses 100% organic Blue Weber Agave, harvested at the optimal time for flavour and patiently cooked. Organic yeast then partners with the agave to begin the fermentation process.

In terms of flavours, the Pantalones Organic Blanco Tequila features honey and citrus notes. Pantalones Organic Reposado is aged for nine months and boasts flavours of sweet fruit and oak. And Pantalones Organic Añejo is aged for 15 months and bursts with rich notes of vanilla, butterscotch and maple.

Number 1% for the planet

Committed to giving back, Pantalones Organic Tequila donates 1% of its revenue from each bottle sold to environmental non-profit partners. This reflects the company’s dedication to addressing global environmental issues. As the brand’s website states, “After all, where else could one gather with loved ones for a Saturday night toast, if not on Earth?”

Tequila Pantalones Organico bottles in the earth.
A brand that gives back. Image: Instagram/@pantalonestequila

“The Australian spirit truly embodies everything Pantalones stands for; this is the perfect place to bring our brand to next, and we hope Aussies love our organic tequila as much as we expect they will.”

Andrew T. Chrisomalis, Co-Founder and Chairman of Pantalones

Find it at Dan Murphy’s today, or visit Pantalones Tequila for more information.

Will you be adding this to your wishlist? Let us know what you love about tequila below!

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Comments

  • Great to read Tammy’s positive review in these comments. This is a definite buy for me.

  • I actually didn’t know that Matthew Mcconaughey and his wife Camila made tequila and the price actually looks quite reasonable as well. I also love that they are giving back to the environment. It’s been a while since I had a tequila sunrise. Maybe I should give this a go. 🙂

  • Adding this to my Wishlist for a weekend!

  • When we first went out together, we found this wonderful little ‘cantina’ and they taught us how to drink Tequila as an accompaniment to their beautiful hot meals. We have moved on from there, but this makes me want to try it all over again and bring back the spirit of our youth along with all the expectations we once had [which have mainly been fulfilled].

  • Yes. Loving this tequila, Thry absolutely nailed their Anejo, it is so smooth and has a delicious honey, oaky taste. To know that they are giving back to the environmental non for profit partners as well makes it even more of an amazing brand. Definitely recommend this to anyone wanting to enjoy tequila neat or in a cocktail

  • Maybe Matthew McConaughey is more than just a pretty face! I must say I do enjoy a little tequila in a cocktail- tequila sunrise is a favourite! Some of the cheaper ones can have a more bitter taste. If Matthew really delivers on flavour it’s sure to be a winner and it’s great that some funds go back to charity.

  • I will definitely add this to my wishlist.

  • This sounds alright alright alright! And like it’s a celebrity owned alcohol that the celebrity actually enjoys and drinks themselves. I’ll absolutely be keeping an eye out to try it. Tequila can be so good when it’s done well and not just a vehicle to get someone loopy as fast as possible

  • Sip lick suck! Many a great time had with friends and a bottle of tequila. One of my favourite lists. I’ll definitely be putting this on my wish list

  • Just captivated by the advertisements they released when they started out. Have to collect next time Im out. Have a margarita mix ready to go. Being organic and based on 100% organic Blue Weber Agave whats not to love.

  • Just the set up in he photography makes this product look good and having Matthew McConaghey in the photos is another plus. lol. I used to be a big Tequila drinker when I was young but haven’t tried any for years. I may have to give this one a try.

  • Alright alright alright! This tequila sounds delightful! It’s so great to see more celebrity and popular alcohol products being introduced into Australia, I feel like we miss out a lot of the time due to our sheer distance away from everywhere else! I look forward to trying these, thanks for sharing

  • I like the meaning behind the name and who doesn’t love Matthew MCConaughey? I have not drunk Tequila in many many years. It’s a fun drink, one to have with mates and one that definitely gets the party started. Vanilla, Butterscotch and maple sounds delicious so it might be Tequila time soon.

  • Oh ive never known he did a tequila! I see more and more celebs are getting into the alcohol industry. It’s a tough one but if you can manage to break in with something new and different, it definitely pays off well. This definitely fits his personality well! Love the packaging and bottle.

  • Alright, alright, alright, I can really get behind Matthew’s Tequila Pantalones. 😀

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